Underscoring that there is no singular way to “look Jewish” or “be Jewish,” Reboot Studios collaborated with Paramount Global on This is What Jewish Looks Like, a new video short that celebrates the rich tapestry of Jewish identity. The visual techniques in the piece challenge stereotypes and preconceived notions of identity, especially important at a time when tensions are high among American Jews. Photographer Brian Molyneaux captured portraits of individuals who identify as Jewish, highlighting the rich diversity within the Jewish community across various dimensions such as age, gender and race. See the video short here.

Legacy Projects

Sukkah City Resources

Sukkah City 2010 brought over 100,000 New Yorkers to Union Square for a two-day exhibition of radically reimagined sukkahs. Organized by Joshua Foer, Roger Bennett, and Reboot, the competition attracted almost 650 entries from over three dozen countries, making it one of the largest architecture competitions of recent years. Sukkah City has inspired a movement of experimental Sukkah projects around the globe, from San Diego to Sydney, from St. Louis to Toronto. Now, for the first time, Reboot and Sukkah City project creators have a set of materials that can help future creatives and communities who want to create their own version of Sukkah City. We hope you will find these to be both informative and inspirational, and also know that each version of this project has its own special context and take on this ancient yet still engaging form of architecture and ritual. Learn more here.

Reboot Studios

Just the Tip: Now Streaming on the Documentary Channel

As a female filmmaker, the topic of male circumcision is not something Jessie Kahnweiler ever thought she’d be interested in, and as a Jew, she just assumed she would circumcise her child if she had a boy. But then she fell in love with a goy (a guy who is not Jewish) and the issue came up. Circumcision of male babies in a ritual called a Bris is an important tradition for many Jews who see it as a connection to past generations. But, Kahnweiler’s boyfriend did not see it as a foregone conclusion that they would do it. 

That’s the issue at the heart of Just The Tip, the new provocative comedy from Reboot Studios and comedian Jessie Kahnweiler that takes on the controversial topic. The film is now streaming on the Documentary Channel. Learn more about Just The Tip here.

Reboot Network

As a premier research and development platform in the Jewish world, Reboot touches lives by engaging a talented community of creatives to design, produce and share with the world enticing, imaginative, memorable and experiential projects and programs that are relevant for the 21st century.

Tashlique Tashlich Reboot Photo

Reboot envisions powerful creative arts and cultural experiences – drawn from the rich treasures of Judaism – transforming, inspiring and rekindling Jewish connections and meaning in our day-to-day lives.

NYTimes Seder

Stay up to date on all of Reboot’s projects and productions. We are constantly programming, so be sure to join our newsletter and follow us on social media.

Craft Table Reboot

More than 1,500 organizations have partnered with Reboot to find new pathways into Jewish ideas and rituals. We believe in the idea of providing “tools and not rules” and all of our projects are adaptable to be authentic to your community.